Away We Go
The youngest travelers in the world are choosing where families go. A travel show featuring food, family, and adventure — developed for Netflix, Nickelodeon, Magnolia, and Disney. Currently in active development at awaywego.tv.
Food, family, and adventure.
Away We Go is a travel show hosted by Jason Palmer — a heartfelt, cinematic series built around the things that matter most: discovering new places, sharing meals, and experiencing the world together as a family.
The pitch video was developed to bring the show to life for buyers at the highest levels of the industry. It reached prospects at Netflix, Nickelodeon, Magnolia, and the Disney executive offices.
From development to pitch meetings, editing and animation — every aspect of bringing this show to the screen was shaped here. Away We Go is currently in active development.
Every episode runs on four beats.
Each beat is exactly what today's families say they're traveling for. The show's structure isn't arbitrary — it's built on what the data says matters most.
We Meet a Family
A young girl and her mother offer to show Jason the city only locals know.
We Have an Adventure
A propeller plane drops the group into the bush for a safari unlike any other.
We Share a Meal
The family puts on a traditional braai — stories and laughter under a sky full of stars.
We Say Thanks
They join a township surf group that uses art and surfing to lift up local kids.
Sources — FTA × NYU SPS × Good Housekeeping 2025 · Mastercard Economics Institute · Hilton 2025 Travel Trends Report · Future Partners, State of the American Traveler
The youngest travelers are choosing where families go.
Family travel is at an all-time high — and increasingly the spark comes from a screen, and from the kids watching it. The research has caught up with the premise of the show.
Kids aren't along for the ride. They're driving.
Travel planning in these homes is a negotiation now. Parents still set the budget and book the trip — but the kids are shaping the shortlist. The industry has a name for it: "kidfluence."
Source — Mastercard Travel Trendlines 2026 · The Harris Poll
Source — Family Travel Association × NYU SPS Tisch Center × Good Housekeeping · 2025 U.S. Family Travel Survey
What they watch is where they go.
Every story you love lives somewhere real. 81% of Gen Z and Millennial travelers plan trips around places they've seen in TV and film.
Streamed shows and films now out-inspire social media by nearly 3 to 1. The set-jetting economy is compounding — the global film-tourism market is projected to grow from $66B in 2025 to $145B by 2035.
Case study: U.S. travel to Queensland, Australia climbed 14% in a single year — credited in large part to the kids' series Bluey. A travel-adventure show built for families isn't chasing this trend. It is the trend.
Top travel inspiration source
Streamed shows and films now out-inspire social media by nearly 3 to 1.
Source — Expedia · 2023–2026 Travel Trend Reports
Source — Tourism & economic reporting on screen-driven travel, 2024–2025
From concept to the room.
This wasn't just a production project — it was a full development effort. The sizzle reel was crafted to do one job: get the show in front of the right people and make them believe in it. It reached the highest levels of the industry and the show remains in active development.